The flagship engagement

The 2690 Build.

One connected workflow, AI tool, or custom app for your brand. We build and test it, then train your team to use it. Projects start at $10,000; larger systems are scoped in phases.

ExamplesFix the work between teams.

Start with the handoff that keeps delaying a launch, leaving approved creative unused, or hiding a product issue. The tools follow the job. For the full scope by team, see ecommerce automation; for handoffs between tools and partners, see workflow automation.

Run launches from one plan

Keep dates, owners, approvals, and status in a shared record so teams and partners see the same changes.

Know which creative is ready

Make the path from brief to approved asset and live ad visible to your brand and agency.

Find recurring product issues

Combine review, support, and return signals; let AI surface patterns with source evidence for a person to review.

What happens in the engagement.

You make the business decisions. Matt translates the operating job into a clear scope; Mike leads engineering and testing.

1. Define

Agree on the workflow, scope, price, milestones and acceptance checks. Any extra interviews or workflow mapping with Matt are included in this phase and priced in the proposal.

2. Build

Review working progress in a test environment. Your team checks real examples and makes the decisions we flag for review.

3. Launch

Approve the readiness checks before we connect live accounts. We verify the release and agree on a rollback plan.

4. Handover

Receive the agreed code, account access, documentation and training. Support and ongoing improvements follow the terms in your agreement.

A useful fit when…

A repeatable job has become too important to keep reconstructing from messages, spreadsheets, and memory.

You already know the pain

The same updates, approvals, or checks recur every week, and the team can show us how the work happens now.

You have an AI idea

You can describe what you want people to do differently. We help decide whether AI belongs in the solution and what information it would need.

You need a team-owned result

You want a system the team can use and maintain, rather than a demo that still depends on its creator.

The decisions before the build.

Small sprints start from 3 weeks. Larger builds are planned for 5–6 weeks. We agree the scope and schedule before kickoff; larger systems are delivered in phases.

What does the first review cover?

One proposed job, the agreed materials, and a recommendation. It is free for qualified projects. Detailed implementation and a team-ready system are paid work.

What do you need from us?

A person who can decide, access to the relevant tools, and time with the team doing the work. Timely feedback and approvals help us keep the agreed schedule. We set review dates together and identify outstanding access and decisions before kickoff.

What can AI do by itself?

We agree that for each task. AI may prepare work or flag exceptions. Spend changes, customer-facing actions, and other consequential decisions have an explicit approval owner. See how we approach AI implementation.

What if it fails the checks?

If our work fails the agreed checks within scope, we fix it at no extra cost. The agreement sets review and fix periods and what happens if it still cannot pass. Final payment is tied to acceptance.

What costs continue?

We identify hosting, software subscriptions, and API usage before you commit. The agreement covers software rights, maintenance ownership, and any support beyond the included 30 days.

Bring one real example.

A messy launch, approval chain, report, or handoff is enough to start the conversation. No technical brief required.

Tell us what you have in mind

Find the handoff that needs attention.

Answer six questions about one workflow. Get specific next steps, a worked example, and checks you can use with your team. No email required.

Check a workflow

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